The 2 Guyz On Marketing Score This As “Stupid”. Using the nine P’s of Marketing, we put this under dumb “Presentation” and dumb Promotion“ by Sherwin Williams, the paint company. Sherwin Williams won’t be paying $1 million….
The 2 Guyz on marketing have found a teaser campaign starting out as an outdoor board in L.A. and N.Y. What is a teaser campaign? A teaser campaign is a pre-launch campaign, for a product, service or event and…
The Los Angeles Chargers need to play better. On and off the field. The Charger Los Angeles (or is it Los Angeles Chargers, their promotion has it both ways), fumbled their Marketing and promotion. Great to be…
The 2 Guyz On Marketing (aka 2 Guys On Marketing) are heading off to the L.A. Chargers home pre-season opener this weeking. Fresh from their move, how will they do…from a marketing standpoint? Let’s loo at 2…
With advertising, promotion and PR examples, as one of the two Marketing Guyz, Larry feels Smirnoff Vodka’s promotional campaign, using print and TV, is trying to create buzz. Smirnoff is using two directions of an advertising campaign….
