Is 27 Years Too Long For A Banner?
Is 27 Years Too Long For A Banner That Says “Best Hamburger In Southern California?” The 2 Guyz on Marketing think “yes.” Why? Multiple reasons. 2 Guyz Larry remembers the on-air radio contest in 1991 on the…
Fakebook Or Facebook? Dumb PR for NBC
The 2 Guyz on Marketing like Facebook. On the whole. Not sure, we don’t love the Russian connection, but the ability to connect with friends and family, distant ones in particular, serves a need. Most people use…
Wendy’s Slaying The Internet With Witty Twitter Posts
The 2 Guyz recently asked a class full of university seniors, “Which brand is kicking butt on Twitter?” “WENDY’S!!!” (@Wendys on Twitter). (Thanks COM 490!). While Taco Bell seemed to hold the crown a year or two…
A Time Whose Time Has Passed? The Daylight Savings Debate
Is this still a smart thing? Here’s a public awareness message from The Two Guyz On Marketing. Doing away with Daylight Saving Time. It’s a thing. The citizens of Florida are for it. The lawmakers of Florida…
The 2 Guyz Love a Clever Idea And Smart Promotion…Hollywood Style!
What Is Creativity? Sometimes it’s pure imagination. Better put, creativity is imagination and originality. So what do you do when you a producing the Academy Awards one year after their biggest flub…ever? Get creative. While your company…
3 Things We Didn’t Learn In School About Marketing
Marketing is a fluid discipline. It is always moving and changing. In accounting, 2+2 is always 4. Engineering follows the laws of Science. Medicine works on measured outcomes. But marketing is, well, less constant. Therefore, what’s taught,…