The Long (14,056 Day) Eclipse Promotion
The 2 Guyz On Marketing have found what may be the longest promotional TV tease related to the solar eclipse. There is promotional all around us all the time, but during this most recent eclipse event, it’s…
NFL Marketing – L.A. Rams vs. L.A. Chargers
The 2 Guyz On Marketing (aka 2 Guys On Marketing) are heading off to the L.A. Chargers home pre-season opener this weeking. Fresh from their move, how will they do…from a marketing standpoint? Let’s loo at 2…
Marketing The Eclipse
How can the 2 Guyz of marketing blend Marketing with the solar eclipse? First when is the solar eclipse? Solar eclipse is coming up on August 21, 2017. On that day, a , a total solar eclipse…
The People “P” of Marketing
Do “People” Matter In Marketing? Ah, yeah. My 2 Guyz on Marketing” partner Brian Hemsworth and I were asking each other “What is the most important first step if you have a new product idea?” I said…
Marketing…with a capital “M”
“M” for Marketing, the “stuff” that makes business happen! So we’re going back and forth about whether or not the word “marketing” should be capitalized or not in our blog posts. Larry said yes. I said no….
What is Marketing? Part 2
How Defining Marketing Is Like Defining Porn. Marketing is about action and making things happen. It’s about looking at and establishing objectives, strategies and tactics. It’s not about hope, or the feeling of expectation and the desire…
What is Marketing? Part 1
What is marketing? Is it advertising, PR, SEO, or all of the above? We gotta start somewhere, so here goes. Marketing is huge so when one of us was asked recently “What is Marketing?” Larry said “Marketing…
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